About

Renowned for its timeless designs and attention to detail, the brand curates a collection of high-end clothing that seamlessly blends luxury with comfort.

From Founder
When you wear the Fred Rouse brand, you’re not just wearing a luxury brand that looks nice or is worldly popular, but you are wearing a brand that symbolizes history...
Fred Rouse, III
Founder
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Our Story
Fred Rouse is a luxury clothing brand founded in 2023 by the Rouse Family and is dedicated to the life and legacy of Mr. Fred Rouse, our grandfather.

Mr. Rouse was brutally attacked and lynched by a mob of strikers on Dec. 11, 1921, in Fort Worth Texas. He was severely beaten, shot, stabbed, and ultimately hung from a hackberry tree.

In our logo pattern, we added hackberry leaves to honor and remember the life of not only Mr. Rouse, but of everyone who was lynched or experienced the tragedies of racial terror violence.

When you wear the Fred Rouse brand, you’re not just wearing a luxury brand that looks nice or is worldly popular, but you are wearing a brand that symbolizes history, a brand that gives voice to the voiceless, and a brand that screams…  “You are not forgotten!”

And also, a portion of the proceeds will be donated to the Tarrant County Coalitions for Peace and Justice and DNAWORKS.

Quality Craftsmanship

Our products undergo tight quality control measures that every stitch, seam, and fabric meets the highest standards.

Crafted Excellence

Your satisfaction is our priority, and our dedication to quality craftsmanship is a testament to the reliability of our offerings.

Natural Care

Committed to ethical and sustainable sourcing practices that prioritize the well-being of people and the planet.

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